New Launch: Dove’s range of body lotions - Indian Beauty Forever
Tuesday 29 October 2013

New Launch: Dove’s range of body lotions



New Launch: Dove’s range of body lotions
Cold temperatures, low humidity and harsh winds are an unfriendly environment for the skin. This winter, pamper your skin with Dove’s range of body lotions that delivers skin deep nourishment, leaving it soft, smooth and radiant. Available in three variants that address specific needs of nourishment and deep care, the range provides maximum care to the deepest layers of the skin.

Dove’s unique Deep Care Complex includes natural skin nutrients and rich essential oil to help gradually improve skin starting deep down. The right blend of ingredients, i.e. the three most important components – Humectants, Lipids and Occlusive (refer to image below) ensure delivery, penetration and regulation of moisture in all layers of the Stratum Corneum (the outermost layer of the epidermis). It thus provides hydration, strengthens the outer skin barrier that protects the underlying tissue, and prevents water and lipid loss.

As a result, the skin texture improves considerably to reflect more light and reveal a true radiance from within that is long-lasting. It is easy to spread and is absorbed by the skin to instantly hydrate without making it oily.


In order to keep the Stratum Corneum healthy, a good skin care product must contain three key components to ensure delivery and regulation of moisture:
Humectants
deliver and draw moisture into cells
Lipids
maintain the overall integrity of the stratum corneum
Occlusive
Lock moisture in and prevent its escape

Dove Body Lotions are available in the following variants:
Dove Essential Nourishment
Formulated with high level of glycerin and Deep Care Complex that nourishes deeper for long lasting soft smooth skin

Dove Go Fresh Nourishment
Enriched with rich cucumber extracts and green tea scents that consistently improves and protects the condition of your skin, ensuring it is well nourished

Dove Indulgent Nourishment
Blend of sheer butter for beautifully glowing skin that makes you feel pampered
Dove’s gentle and caring product attributes combined with superior technology deliver the best results and makes the perfect winter skincare routine that provides complete nourishment to every part of the body.

 
Note: Dove bought alive the deep nourishment proposition through an interesting experiment validated in the lab by comparing a peach treated with Dove’s nourishing ingredient vs. a peach treated with a standard moisturizing ingredient / an untreated peach.
The three variants of Dove® Hand and Body Lotions are available in all leading stores across the country

About Dove The Dove brand started its life in 1957 in the US, with the revolutionary new beauty cleansing Bar. With its patented blend of mild cleansers and ¼ moisturizing cream, Dove’s iconic Beauty Bar rinses cleaner than soap, leaving skin clean, soft and smooth. Dove believes that beauty - feeling and looking your personal best - is the result of proper care. Dove always aims to deliver products which tangibly improve the condition of skin or hair and give a pleasurable experience of care, because when you look and feel beautiful, it makes you feel happier. It’s a feeling every woman should experience every day.

About Hindustan Unilever Limited Hindustan Unilever Limited (HUL) is India's largest Fast Moving Consumer Goods Company, touching the lives of two out of three Indians. HUL's mission is to "add vitality to life" through its presence in over 20 distinct categories in Home & Personal Care Products and Foods & Beverages. The company meets every day needs for nutrition, hygiene and personal care with brands that help people feel good, look good and get more out of life.
New Launch: Dove’s range of body lotions Reviewed by Niesha on 5:09 pm Rating: 5 New Launch : Dove’s range of body lotions Cold temperatures, low humidity and harsh winds are an unfriendly environment for the skin...

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